Maximizing the value of our clients' in-house agency and creative services teams through the organization of people, optimized processes, right-fit technology and sound financial management.
Building and managing embedded, dedicated and highly-flexible creative teams for clients who seek the value that a best-in-class in-house agency can provide while benefiting from working with an experienced third-party partner.
Unique professional development programs designed to support creative department leaders, managers and account & project managers in their pursuit to stay current with ever-evolving management and operations best practices.
For better or worse, of all marketing and communications mediums, digital mystifies our host companies and customers the most. Theres the stakeholder who understands digital (lets call her the knowledgeable stakeholder), the stakeholder who understands hes out of his depth … Continue reading
In the first post of this two-part series we discussed pain points and ways to address them, but let’s now say youve got a defined creative process that has been in use by your organization for a while. And yes, … Continue reading
Where are all the creatives? In the Cella In-House Creative Industry Report that was just released, 37% of in-house leaders stated that they were planning to increase full-time headcount this year. In addition, 89% of in-house agencies plan to utilize … Continue reading