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Recent Engagements

Cella’s consulting services are tailored exclusively for in-house corporate creative teams. We’ll work closely with you to customize solutions that meet your organization’s unique requirements. Some of our recent work includes:

In-House Creative Team Implementation
Fortune 100 Financial Services Firm

Future State Planning
Fortune 100 Aerospace/Defense Company

Creative Ops Assessment
Private Research University

Workflow Tool Selection & Implementation
Fortune 500 Pharmaceuticals Company

Creative Ops Assessment—Org Design Focus
Nationally-known Hospital

Creative Ops Assessment
Fortune 500 Financial Services Firm

Management Coaching
Head of Account Mgmt & Operations

 

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From Our Blog

The 2017 In-House Creative Industry Report is Almost Here!

Cella is pleased to share with the in-house creative community early results of the 2017 In-House Creative Industry Report as part of our continuing commitment to supporting the industry with valuable benchmarking data. The Report consists of more than 100 … Continue reading

The post The 2017 In-House Creative Industry Report is Almost Here! appeared first on Cella Perspectives.

Speaking in Code

This is part one of a three-part essay on how to speak about, sell and position website services in your organization. As the demand for websites grows, budgets shrink, and ambiguity reigns, the value of a comprehensive digital division within … Continue reading

The post Speaking in Code appeared first on Cella Perspectives.

Use a Creative Brief or Risk Creative Grief

As a consultant working with in-house agencies, I meet many internal creative teams as well as their customers and I hear repeatedly from those customers about the stellar work done by creative services. Often the work they are referring to … Continue reading

The post Use a Creative Brief or Risk Creative Grief appeared first on Cella Perspectives.

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