Although I’d be the first to acknowledge their validity and usefulness in managing an in-house creative team, I’m not a big fan of numbers. I barely hobbled through Trig in high school. But the fact of the matter is that … Continue reading
With the ongoing economic upheaval, the never-ending speed of changing technology, and with the race to find appropriate creative professionals, being an effective leader is imperative. Whether you are the head of an external agency or in-house department you must … Continue reading
Leaders are often challenged to connect with and motivate team members outside of their own generation. I’d like to think that those of us in the creative field are a little bit better at this, specifically with younger generations as … Continue reading
Often the most important skills for in-house creative professionals to master are the ones that are most challenging to teach in school. How to communicate creative ideas, offer feedback to peers, and manage expectations with difficult clients—these are skills that … Continue reading
Across the past few weeks, creative executives from more than 40 in-house creative departments from the Washington, D.C., New York, Philadelphia, Dallas, and Atlanta metropolitan areas joined us at CreativeExecs Roundtable meetings to discuss measuring, reporting, and structuring for effectiveness and efficiency… Continue reading