Project Managers Need to Motivate And Lead Teams

A key challenge of being a project manager is having the responsibility of leading a team to goals but not have authority over those team members. Gaining respect and support of the team is critical to a project manager’s success. … Continue reading

Pulse Survey Results: Time Tracking Practices

It had been two years since Cella’s first-ever survey on time tracking practices. Therefore we reached out to our network to refresh our data with a 15-question survey that addressed who (if anyone) on their teams was tracking time, their … Continue reading

A Creative Leader’s Story: Adding Copywriting as a Service

Adding a new service to your in-house team’s roster can require a leap of faith and as with any leap, there are risks. My experience with building the business has been with adding copywriting services, but I suspect the story, … Continue reading

Could Dynamic Authoring Work For You?

Have you ever wished you could get rid of some of those low-level, repetitive projects that eat up your design time? Or maybe you’ve supplied some templates to those marketing folks but have second thoughts when you see how they’ve … Continue reading

Hiring Creative Talent: The Difference 8 Years Makes

The past 8 years have been an interesting eight years to be in the staffing industry. The economy was amazing and then it tanked and now it is recovering. The hiring landscape for general hiring managers and, more specific to … Continue reading

Leadership in the Multi-Generational Workplace

This is the first in a series of four blogs that will provide insight into the multi-generational workforce. Ninety-five percent of today’s workforce is made up of three distinctively different generations spanning across 50 years (see chart below). Your department … Continue reading

Skipping Quality Control Steps is a Fool’s Move

Abraham Lincoln once said that a lawyer who represents himself in court has a fool for a client. It might be fair to say the same of an author who refuses feedback on their work. Often, our internal clients may … Continue reading