The Resume is Dead and Other Key Takeaways from SXSW

I had the pleasure this month of attending and exhibiting at SXSW 2013 in Austin, TX.  This being my first venture to this world-renowned conference I did quite a bit of preparing to make the best use of my time. … Continue reading

Creating Positive Permalancer Experiences

As more and more companies move toward a healthy mix of full-time headcount balanced with contingent workforce labor, permalancers have become a hot topic between staffing companies, their clients and the talent working for staffing companies. “Permalancer” is defined by … Continue reading

The Promise of Project Management

If you’re to the point where you are considering building a Project Management team within your organization you are, most likely, experiencing the high-class problem of organizational growth. Typically project managers are needed when there’s too much of a good … Continue reading

Marcomm Writing FAQs: Common Questions Facing Creative Leaders

When building a full-service in-house agency, the question of writing always comes into play. Although design has been the foundation of the creative services operation in its forms of print, interactive, video, and more, there comes a time when providing … Continue reading

Where should the Creative Department reside?

Most people who hear “Organizational Design” automatically envision little interconnected boxes, each containing a name and job title. And they wouldn’t be wrong. What’s not as widely known, though, is that this map of “who’s who” in an organization is … Continue reading

Aligning Creative Services Staff with Business Clients

Internal creative services organizations often deal with clients who not only request work, but also request particular resources. While this is not intrinsically good or bad, it can lead to resource utilization imbalances and potentially to bad matches between projects … Continue reading

Launch that New Service…Under the Radar

So you want to add multimedia services to your list of services offered—or maybe it’s scriptwriting, mobile app development or social media support. You need to hire amazing talent, but you can’t get approval because the need for the new … Continue reading