Jackie Schaffer
Cella Vice President and General Manager Jackie Schaffer has more than a decade of experience optimizing creative teams. Jackie’s management competencies in workflow, technology, and talent management led to a 15% decrease in chargeback rates, 10% increase in utilization, 25% increase in efficiency and 30% increase in team tenure. She has a deep passion for balancing the creative and business needs of in-house shops while providing fulfilling opportunities for the team.
Process Management and Design
Creating efficiencies is an addiction of Jackie’s—whether through technology or planning. She has streamlined processes to create efficiencies in time, effort, and cost which have lead to decreased cycle time and increased staff utilization.
Creating efficiencies is an addiction of Jackie’s—whether through technology or planning. She has streamlined processes to create efficiencies in time, effort, and cost which have lead to decreased cycle time and increased staff utilization.
Budgeting and Fiscal Management
Through process refinements and staffing solutions, Jackie was able to reduce the department chargeback rate by more than 20% across four years. She partnered with the internal F&A team to refine the funding model to provide internal customer’s with high quality and service at fair rates while reducing the variable costs that lead to staffing challenges.
Through process refinements and staffing solutions, Jackie was able to reduce the department chargeback rate by more than 20% across four years. She partnered with the internal F&A team to refine the funding model to provide internal customer’s with high quality and service at fair rates while reducing the variable costs that lead to staffing challenges.
Metrics-Based Management
Jackie has helped creative teams establish standards for measuring efficiency, effectiveness, and client satisfaction which then enabled the creative leaders to speak objectively to the department’s performance, as well as track trends, improvements, and challenges.
Jackie has helped creative teams establish standards for measuring efficiency, effectiveness, and client satisfaction which then enabled the creative leaders to speak objectively to the department’s performance, as well as track trends, improvements, and challenges.
Talent Management
Increasing average tenure requires hiring the right people and creating meaningful opportunities for them. For the dual purpose of creating cross-over skill sets and extending careers, Jackie created job rotation and management preparation programs to help her staff explore new career options without committing to new roles.
Increasing average tenure requires hiring the right people and creating meaningful opportunities for them. For the dual purpose of creating cross-over skill sets and extending careers, Jackie created job rotation and management preparation programs to help her staff explore new career options without committing to new roles.
Offshore Start-Ups
To launch a Creative Services division in the Delhi office, Jackie created processes for workflow, technology workarounds, hiring, onboarding, rotations, and more. She has visited India five times and has a deep understanding of the challenges and rewards of offshoring.
To launch a Creative Services division in the Delhi office, Jackie created processes for workflow, technology workarounds, hiring, onboarding, rotations, and more. She has visited India five times and has a deep understanding of the challenges and rewards of offshoring.
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